Having
established a strong presence among Indian students, professionals and
recruiters, online career platform Youth4Work is now setting sight on
major international expansion with an aim to tap markets in Africa,
Middle East, and South America.
Often
referred to as an Indian version of 'LinkedIn', Youth4Work has already
garnered over 5 million users in India. As many as 38,000 recruiters including top MNCs and startups are actively referring to the platform for recruitment decisions.
Youth4work
uses a series of uniquely designed aptitude and skill tests to create a
ranking system for candidates. This further helps recruiters find the
best talent through the platform. Going forward, Youth4work is aiming at
a two-pronged expansion strategy -- penetrating deeper into rural and
small-town India and entering into countries with similar job markets as
India.
"Over
the past few years, we have helped bridge a major gap in India's job
market by acting as a talent hunt algorithm for recruiters while
assessing and grooming talent for hire. We already have a substantial
presence in Top Tier cities of India through partnerships with AICTE. We
also have ongoing projects of varying nature with Una Minda, Pearson,
Unacademy, GradUp, DS Group, etc. Now, we are focusing on the second
phase of our growth strategy through our plans to penetrate deeper into
small towns and rural regions of India where a large chunk of talent
lies under-served and under-groomed. Similarly, we are looking to expand
in a major way to countries with similar job markets as India," says Rachit Jain, Founder, Youth4work.
The
platform aims to establish a presence in every nook and corner of India
over the next 5 years through a series of strategic partnerships. The
organization which already has tie-ups with the state government of
Haryana and AICTE is also working to establish MoUs with other state
governments to scale up its reach to state-run Universities and colleges
across the country. It is also focusing on developing a multilingual
website with a significant focus on regional languages.
The
organization which already has operations in South America will now be
shifting gaze to Africa and the Middle East, which like India have a
tremendous raw talent that needs the right polishing.
"South
America, Africa, and the Middle East are top of our priority for
overseas expansion since our talent assessment algorithms have been
designed for the Indian job market which is very similar to the above
regions. Much like India, countries in these regions also have a large
young population of graduates with different levels of skill gaps in the
context of job readiness. Youth4work aims to act as a talent groomer
and skill bridger in these markets, much like in India," adds Jain.
Youth4work
offers a platform to job seekers to build a co comprehensive talent
profile on their website. It further offers a series of uniquely
designed aptitude tests and skill tests to assess candidates in
different academic fields and create a ranking of candidates. The
platform also helps professional help to candidates in improving their
profiles and skill rankings.
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